Blog | The Branded Solopreneur

How To Grab A Free NO BULLSHIT Brand Review

January 27, 2016 By Dre Beltrami 74 Comments

Are you knee deep in building your brand but to despite your unwavering commitment, best efforts and the shitload of good intentions you’re basking in, when your head hits the pillow at night you’re consumed with a wicked case of ‘spinning them wheels til they’re bare’?

I feel a ‘rubber meets the road’ pep talk coming on, but I’ll resist!

I want to let you in on a secret…

There’s NO one size fits all formula for building a badass brand!

Your path to solopreneur success is going to look different than mine and a lot of other brands out there.

Different offers, niche, readers, social platforms, strategies, style, voice…and the list goes on.

The truth is:

You can read every article out there and follow every tutorial there is, BUT… [Read more…]

How to Choose A Brand Name That Fits You Like A Glove

January 12, 2016 By Dre Beltrami 44 Comments

Like any new bundle of ~~badass~~ joy, once the excitement about the pending arrival starts to dissipate you’re left with all the planning and logistical overwhelm.

Building a brand is no different!

One of the first and hardest decisions you have to make when you’re building a brand is…choosing the NAME!

And that’s no easy task.

You’ll undoubtedly run into a lot of inquisitive head scratching, followed by a flood of perplexing questions. Questions like…

1. Should I choose something with keywords in it?

2. Should I infuse personality into it or make it more generic?

3. Should I create a personal brand and use my own name or go with something that isn’t chained to my identity?

4. Should I go for a name that’s super specific to my current expertise or something more broad that I can grow with?

And that’s just the questions spawned from your first sleepless night of ‘Namesomnia’. Continue Reading

{Free Mini Course} How To Make Money From Your Blog: The 5 Steps You Need To Take

November 15, 2015 By Dre Beltrami 19 Comments

Want to master how to make money from your blog?

Of course you do!

Would you believe you’re only 5 simple steps away from that?

I only launched The Branded Solopreneur a year ago and I’m already bringing in a full-time income….and it’s because of these 5 steps!

Here’s the sitch:

My blogger bestie, Daniela Uslan {who is one of the fiercest blogging badasses I know} and I are joining forces to bring you an actionable blogging profit blueprint. [Read more…]

10 Brand Building Mistakes You Can Learn From My Fails

October 12, 2015 By Dre Beltrami 90 Comments

I don’t know about you but I’ve got a PhD in ‘learning the hard way’.

In fact, if you ask my folks they’ll tell you it’s my mug next ‘stubborn’ in the dictionary.

Look, you can read books, watch tutorials, take courses and study how other successful brands are doing things, but there’s nothing like the boom juice of learning from the mistakes of those that are where you want to be {ok, at least in the general direction}.

Boy have I made a L-O-T of mistakes over the last 4 years I’ve been building online brands.

A lot people think I came out of the gate successful with The Branded Solopreneur {pppfffttt, NOT!}, but the truth is I’ve had several brands before this and each of them tanked because of specific mistakes I made. {face palm}

While there’s NO one size fits all formula for brand success, there ARE several common mistakes that most solopreneurs make during their brand building journey. Mistakes that can delay your success months, even years {I’m living proof!}. No thanks, right?!

That, my badass, is why I want to pull back the wine stained curtains and share with you the 10 biggest mistakes I’ve made and how I’ve overcome them. Continue Reading

How To Create A Signature Style For Your Brand and Blog

September 29, 2015 By Dre Beltrami 14 Comments

Is your brand lacking a signature style? Do you want a unique visual brand that conveys your mission, personality, and style?

Your brand is ripe for a cornucopia of individuality. In fact, there’s a combination of ingredients that when combined will create a mouth watering recipe for your unique brand identity.

This branding recipe will help you:

➽Build brand recognition with your readers
➽Stand out online in the sea of sameness on social media
➽Craft a signature visual calling card you’ll become synonymous with

This recipe is exactly what I’m breaking down in this mini course! [Read more…]

What Is It That Makes Your Blog Special?

September 16, 2015 By Dre Beltrami 64 Comments

This is a guest post by Brent Jones from BrentJonesOnline.com

I’m a millennial.

Born in 1985, I never really learned the concept of failure. In fact, most of us millennials will recall receiving participation ribbons just for showing up. We were told daily that we could be anything that we wanted.

We’re also the generation that has never known life without computers.

It should come as no real surprise then that roughly half of all bloggers are millennials, born somewhere between 1980 – 1995. And while the tendency to embrace emerging technologies has been a mostly positive thing for our generation, we are also prone to impatience and narcissism.

We popularized the selfie, after all.

And why shouldn’t we be narcissistic? Our mothers told us every day growing up that we were special, right?

Shouldn’t that translate into publishing really special blog content?

Surely if we hit that magical Publish button in WordPress, readers will flock by the thousands to capture our every word…

…won’t they? [Read more…]

14 Ways To Take Your Newsletter From Half-Ass to Bad-Ass

August 25, 2015 By Dre Beltrami 20 Comments

This is a guest post by Whitney Hitt from TheCommonGreat.com

I’m not kidding when I say – I want your subscribers to re-freaking-joice when they see your name in their inbox. I don’t want them to consider, even for a second, hitting the evil delete button (how dare they?) when they see your emails…at LEAST until they’ve read the whole thing approximately 3 times.

Which is why today, I want to share with you 14 quick and easy tips on how to create a newsletter that isn’t a snoozeletter (Ha! I just made that word up! You like it?) and that makes the people on your email list oh-so-happy they subscribed.

Let’s get to it, shall we?

[Read more…]

{Free Mini Course} How To Monetize Your Blog

July 27, 2015 By Dre Beltrami 14 Comments

Do you want to be a blogger or an entrepreneur?

The difference really boils down to the cha-CHANG!

Here’s the sitch:

I was recently introduced to two of the coolest dudes, Todd Schwartzfarb and Brandon Yanofsky, who run WP Radius, which is an EPIC brand they created to take the overwhelm and headache out of your WordPress website. These two are real deal Holyfield WordPress superheros! True story.

Which is why I KNEW I had to get them on a mini course, no matter what wooing, courting, groveling or begging it took, to share their cream of the crop blog monetizing strategies. Fortunately for my self respect they said ‘hell yeah’ right away.

Tough love time: Finding effective ways to leverage your blog to fill up the ole piggy bank is mandatory if you’re blogging in the name of brand building and lofty entrepreneurial dreams. Unfortunately there’s not a one size fits all formula.

There are several ways you can monetize your blog, which is exactly what the guys will be tackling in this mini course! [Read more…]

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free mini courses	free email course

branding	visual strategies

graphic design	wordpress

blogging	social media

The truth is:

Want to master how to make money from your blog?

Here’s the sitch:

Is your brand lacking a signature style? Do you want a unique visual brand that conveys your mission, personality, and style?

This branding recipe will help you:

**This is a guest post by Brent Jones from BrentJonesOnline.com**

**This is a guest post by Whitney Hitt from TheCommonGreat.com**

Let’s get to it, shall we?

Do you want to be a blogger or an entrepreneur?

This is a guest post by Brent Jones from BrentJonesOnline.com

This is a guest post by Whitney Hitt from TheCommonGreat.com