the EXPLORER brand archetype
real worLd examples and ‘need to know’ tidbits
You’re addicted to adventure and will never tire of traveling the world and experiencing everything it has to offer. You don’t worry about convention or conforming to social norms, but you pride yourself on being open-minded and accepting of people’s differences. Your audience loves how you expand their minds and help them uncover parts of themselves that they didn’t even know existed.
